Watch our latest Pep Talks session

Join us for our eleventh episode of Pep Talks, where CEO & Founder of Pepped, Georgie Carter had the pleasure of talking to Becky Shepherd an expert in her field as Director of Swwim.

Hear Georgie and Becky discuss 'How DTC brands can leverage content strategy to increase customer LTV'.

5 Amazingly Effective Lead Nurturing Tactics

Building up your customer database is obviously important if you want to grow your business.

But there are good ways and bad ways to do this. Going straight in for the sale rarely works. Instead the secret is to nurture your leads.

Check out the video for 5 amazingly effective lead nurturing tactics.

How To Create a Highly Effective Email Welcome Series

Are you welcoming new email subscribers with a killer welcome series or just slamming the door in their face?

Research shows that only 39% of brands send a welcome email. Setting up an automated welcome series is a no-brainer.

We created a super simple and free, step-by-step guide on how to create a highly effective email welcome series that you can download.

How to Turn Your Social Media Followers Into Email Subscribers

How many people follow you on social media? I bet you’ve gathered a good-sized following on Twitter, Instagram, and Facebook, right?

If your email list is much smaller than your social following it's worth investing some time in converting those followers into email subscribers.

Watch this quick video to understand why, and learn 3 simple tactics you can use.

How To Create Detailed Customer Personas

How well do you know your customers? 👧🏻👦🏼👨🏻‍🎨👩🏽👴🏼🤰🏼

And we don't just mean the basic demographics - age, location, occupation, etc. - but what do they really care about? What are their values? How do they like to spend their time?

Watch the video below to find out how we built new customer personas for one of our clients.