Eight Sleep
Ecommerce | Health
The Challenge
Vastly overcomplicated Klaviyo set up, leaving the client in a muddle as to what was performing well
Lack of clarity and confidence in current lifecycle marketing strategy
Significant gaps in the customer journey resulting in reduced revenue
The Solution
We worked with the client to deliver a clear and actionable Strategic Roadmap which clearly identified where there were areas of opportunity and revenue being left on the table. We then worked with the client to overhaul their Abandoned Cart Flow and Welcome Series, before moving on to their Lapsed and Post Purchase strategy.
Key Performance Results
✔ Abandoned Cart saw a 65% increase in revenue
✔ Welcome Series saw a 54% increase in revenue.
✔ Welcome Series saw a 1.53% increase in placed order rate.
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Pepped are email and SMS experts with over 50 years of CRM experience
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